Case Study
Tikaani Group
The
Challenge
Tikaani Group, a Service Disabled Veteran Owned and Native American Owned (SDVOSB) small business, possessed a website that didn't fully reflect their comprehensive range of services and impactful work.
The existing website lacked clarity, compelling content, and a user-friendly design, hindering their ability to attract new clients and effectively communicate their value proposition.
Solution
Tikaani Group partnered with Vertecy to develop a new, informative, and engaging website that showcases their expertise and dedication to empowering communities around the world. The project involved:
Content Strategy
We conducted in-depth discussions with Tikaani Group leadership to understand their mission, services, and target audience. This collaborative approach ensured the website content accurately reflected their brand voice and resonated with potential clients.
Website Design & Development
A user-friendly website structure was created, featuring clear navigation and easy access to key information. High-quality visuals and compelling calls to action were incorporated to enhance visitor engagement.
Content Creation
We crafted informative and persuasive website copy for each page, highlighting Tikaani Group's experience, expertise, and successful project history.
SEO Optimization
Relevant keywords were strategically integrated throughout the website content to improve search engine ranking and organic traffic generation.
Result
Strategic Online Presence
The Tikaani Group website redesign project exemplifies the power of a strategic online presence. By collaborating with Vertecy, Tikaani Group has equipped themselves with a website that effectively communicates their value proposition, attracts new clients, and positions them for continued growth and success in achieving their mission of building a brighter future for communities worldwide.
